Communication & Event Management

SECTOR:

Communication & Event Management

Seamless communication and standout events

NTU in the Communication and Event Management sector 

Communication means more than conveying a message – it is a process of transmitting ideas and emotions to achieve mutual understanding. Being aware that modern communication techniques matter as never before, NTU provides holistic, high-quality services by using modern communication and project management tools, such as AI-powered communication tools, unified communication platforms, cloud-based tools and data, 360-degree campaigns, etc. To use dynamic, interactive communication methods and catch the attention of the audience effectively, we are resorting to social media platforms, like Facebook, Instagram, X, and YouTube. We are also active on LinkedIn, where we have created a large network with more than 470,000 professionals from different fields (check the link: https://www.linkedin.com/company/ntu-international/posts/?feedView=all). Our expertise in publishing content on social media enables us to deliver the same services to our clients, especially the EU Delegations, the European Investment Bank, and the European Commission’s departments (Directorates-General and Agencies). 

At NTU, we are aware that efficient communication entails several challenges; it should be almost real-time, bidirectional, and emotionally-targeted at the same time. What is more, we fight against mis- and disinformation by constant education and awareness raising, utilisation of independent fact-checking information sources, and advocating for transparent regulations preventing the dissemination of false information while protecting free speech. To overcome the difficulties, we use our fast response mechanism and multilingual coverage represented by a multidisciplinary team. We make persistent efforts to maintain our technological adaptability, ensuring alignment with clients' guidelines and requirements at once. Moreover, our team relies on local expertise to analyse the context, understand the target audiences, and choose the channels for the communication campaigns. These activities are supplemented by the provision of tools for boosting collaboration, data-driven actions, knowledge sharing, and stakeholder engagement. Our procedures are confirmed by ISO 9001 certification 

NTU offers a full palette of communication services; from communication strategy development and plan elaboration, to campaign implementation and impact evaluation. We are dedicated to acting in line with the Global Gateway strategy by actively promoting partnerships in the digital sector, climate and energy, transport, health, education and research. However, we believe in not only informing, but also – most importantly – understanding the target audience's interests and needs. That’s why we adapt to the different objectives of communication actions to influence the audience's knowledge, attitude, behaviour or opinion on a certain topic. To achieve this, we cooperate with influencers and Key Opinion Leaders and create storytelling grounded in universal themes, shared human experiences, and authentic experiences. On top of it, we build powerful engagement strategies that guarantee solid outreach.  

Our company leads the event planning, manages the pre-event preparations, provides comprehensive support during the event and handles all post-event activities. We have successfully staged events in Europe, Asia, Middle East, Sub-Saharan Africa, and Latin America, in every conceivable form, by adapting to changing circumstances by organising events with the highest levels of security. In both online and hybrid formats, we use intuitive and powerful tools that facilitate participation, networking and dialogue. For hybrid events, our experts blend the two approaches to deliver tailor-made events for each type of attendee. 

NTU Communication & Event Management Services

Communication Strategy Development 

  • Baseline information assessments (on perceptions, topics of interest of the target groups, and media coverage etc.)
  • Impact assessment
  • Desk and field research
  • Audience segmentation and media consumption patterns
  • Media mapping
  • Key message development
  • Potential stories and heroes identification
  • Branding and visual identity development
  • Content production planning 

Campaign Management 

  • Outreach campaigns
  • PR campaigns
  • Social media strategy and influencer marketing
  • TV, Radio and Print advertising
  • Online promotion and tech-driven solutions development (websites, apps, etc.)
  • Content production (brochures, newsletters, graphics, audio-visuals, animations etc.)
  • Outdoor advertising (billboards, posters, banners etc.)
  • Monitoring and evaluation  

Event Planning and Logistic Support 

  • Conferences, workshops, and seminars organisation
  • Participant management (invitations, registration, database management, communication and engagement, check-ins, on-site assistance, VIP and speakers coordination, participant networking facilitation, post-event follow-up)
  • Logistic support (travelling and accommodation arrangement, venue selection and setup, local transport coordination, catering services facilitation, translation, equipment and technology setup, on-site staff coordination, emergency and safety planning, promotional materials design and distribution)
  • Media Relations support
  • Public Diplomacy (stakeholder engagement, internal and external communication)